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Hi, I'm Krystal.
Welcome to The Proffitt Podcast - where we teach you how to create  content with confidence.
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Episode 401

Humanize Your Content for Authentic Thought Leadership, with Nichole Davidson Williamson

Business pros, executives, and established pros can benefit from the power of authentic thought leadership in their content.

Today, I’m sitting down to chat with the Chief Brand Officer of Zilker Media, Nichole Davidson Williamson, in Austin, TX. I had the lucky fortune to nerd out with Nichole in our interview about marketing, branding, LinkedIn, and Zilker Media helping launch my favorite business book, The One Thing by Gary Keller & Jay Papasan.

Nichole did an incredible deep dive on ways to use LinkedIn for thought leaders, including LinkedIn Groups. (I didn’t even know that was a thing before this episode.) She shared about how you can humanize your content by posting organic content on your social channels and being engaged with your community online.

Make sure you tune in to the entire episode to hear Nichole’s tips and tricks for growing on LinkedIn and marketing your business online.

Learn More About Nichole Davidson Williamson

Nichole Davidson Williamson is a branding and digital marketing expert currently serving as the Chief Brand Officer at Zilker Media, an end-to-end marketing solution for busy entrepreneurs and executives – helping them maximize their long-term success, performance, and time.

Nichole has spearheaded her clients LinkedIn strategies to elevate their personal thought leadership and leverage their expertise to drive awareness for their business and campaign concepts to drive lead generation.

Learn More about Zilker Media here: https://zilkermedia.com/

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HI, I'M Krystal Proffitt

Podcast coach, content strategist, best-selling author, lifelong cheerleader, and content marketer

Podcaster • Cheerleader • Coach •

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