Episode 309

How to Create a Content Repurposing Plan

What Does It Look Like to Repurpose Content

Let’s Work Smarter, Not Harder

When it comes to repurposing podcast content, there’s a cold hard truth that we need to talk about first…

“You can’t do it all!”

So if you’re just getting started creating content, come into this mini-training with the thought of “I don’t have to do this ALL right now!” Because what I’m teaching you today isn’t what I started doing when I first started creating content. 

I’ve worked on my content repurposing strategy like a maniac the last 4 years and am just now confident in the way I’m able to take one piece of content and spin it multiple ways.

My Favorite Resources for Content Repurposing

Meet Sunny Lenarduzzi…

Sunny taught me so many amazing things about content repurposing in her YouTube videos. Make sure you check out all of her amazing content on her YouTube channel. 

Here are a few of my favorites:

Our Resources on How to Create a Content Repurposing Plan

Here are a few podcast episodes to check out:

• 5 Keys to Repurposing Content, She Podcasts Talk Ep 300
• Repurposing Content Questions from the Audience, Ep 301

“If you’re a podcast junkie dreaming of creating your own podcast, this book is about to become your bible.”

– Amy Porterfield, Host of Online Marketing Made Easy

How to Create a Plan That’ll Work for Your Content

Here are 3 things to consider…

1. Need to know what content you’re creating 
I took a blank calendar template at the beginning of the year and wrote down how much content I’d have to create each month. This also helps with batch creating and recording content.
2. Have separate content calendars for each type of content
Can all be within one spreadsheet or database: Podcast, YouTube, Email, Social Posts, Etc.
3. Know what’s realistic for you