Authentic Marketing in Your Business is SUPER Important!

You can talk about your content without being pushy or slimy about it.

Who knew how much I’d enjoy talking about authentic marketing? It’s something that I practice every day in my business and a topic that’s gotten a lot more attention as I’ve seen tactics go wrong and people in the online space trying to weasel their way into wallets.

Today’s conversation was meant to explore the foundation of marketing principles and why it’s so important to build customer trust from the very first interaction they have with your brand.

When it comes to creating authentic content marketing in your business, Jack knows just how important it is for long-term success!

“…they have a mission. They’ve got something that they want to tell the world, they know that they’re changing lives, but they’re not used to talking about themselves and their stuff…

I don’t want to come off as narcissistic and having a big ego…you know, just sounding like a pushy salesperson. But I also want to get the word out there. So you can see how these two things are fighting against each other.”
– Jack Born

Learn More About Jack Born

Jack Born is the founder of Deadline Funnel, a software for creating genuine urgency in your marketing.

Check out Deadline Funnel and mention The Proffitt Podcast when you signup for an extended free trial!