In this Module, we get into the nitty-gritty of podcasting.

Here, we’ll cover the basics of podcast software – including recording and editing. The principles within this Module are geared towards solo episodes and interviews, so there is no confusion about how to create either format.

There are videos for every process step that break down podcasting into bite-sized pieces. No more tech overwhelm!

Module Highlights:

– Learn how to select & purchase the right podcast equipment for your budget and needs.
– Learn the basics of podcasting software – taught across multiple videos that are easy to digest and not soul-crushing.
– Confidently record your very first podcast episodes with step-by-step instructions on what to do.
– Practice recording solo episodes that will be the foundation of your podcast launch.
– Apply my interview principles and strategies to find good, quality podcast guests that deliver value to your audience.
– Master the podcast interview process with tutorials from scheduling a guest to the interview mindset.
– Learn the requirements for your podcast artwork and find out how to obtain music from reputable sources.

Let’s keep the momentum going! In this module, you’ll lay the foundation for marketing your podcast – for your launch and beyond.

Here, you’ll begin to put your content out into the world as you start promoting your podcast launch date and getting connected to your podcast hosting site.

This is where your hard work in Module 1 starts to pay off! We’ll walk through the steps you’ll need to implement in this phase that will make marketing your podcast easier down the road.

Module Highlights:

– Strategically pick a podcast launch date that aligns with your bigger goals and vision.
– Begin to experiment with show notes and create your podcast descriptions.
– Get connected to your podcast hosting site and the directories where you want your podcast to appear (Apple Podcasts, Spotify, Stitcher, etc.).
– Develop a Podcast Launch Plan that ensures your podcast launches to an audience “ready to listen” on day 1!

This is where my two passions collide – podcasts & marketing.

Here, I’m sharing with you the exact strategies that will help you confidently engage with your audience, learn exactly what they want to hear each week, grow your listener base, talk about your podcast to potential listeners or sponsors, and find ways to monetize your show.

This Module isn’t the time to coast to the finish line. There’s a lot of information here. But if you’ve put in the work from previous lessons, this part of the program can take your podcast from mediocre to mind-blowing.

Module Highlights:

– Develop a solid marketing strategy that engages current listeners and attracts potential audience members.
– Learn how to confidently survey your audience and understand what they want to hear next.
– Craft an Elevator Pitch that helps you talk about your podcast clearly and concisely to potential listeners and sponsors.
– Determine monetization strategies that work best for your podcast and overall business brand.
– Review the essential principles vital to continue growing your podcast long after you’ve launched.